Manila, Philippines -- The S Q27 Duo is the My|Phone group’s effort to deliver a pretty phone to the Pinoys. With its China based Research and Development team, the group collaborated with Swarovski with the objective of combining technology and jewelry and producing a high fashion electronic accessory.

With three Swarovski cubic zirconia stones for the Menu and Call buttons, the S Q27 Duo certainly catches the eye with the bling. Its swivel action makes the phone sexier than the usual clams or sliders in the market. The S Q27 Duo has the vibe of the US version of the Sidekick, often seen in the hands of young Hollywood stars. The S Q27 Duo also boasts of the QWERTY keyboard allowing texting convenience and encouraging proper spelling of words.

The S Q27 Duo is a tri-band, dual active sim mobile phone. It has everything one expects from a regular mobile phone: Bluetooth, 2.0MP camera, FM radio, calendar, notes and alarm. It also has an expandable memory card slot of up to 8GB so it can also act as a personal music box, excellent with the high quality earphones that come with the package. And because the S Q27 Duo targets glamorous ladies who put a premium on looking their best, the S Q27 Duo has a mirror on the back, perfect for quick checks and touch-ups. The S Q27 Duo, My|Phone’s premier offering from its fashion series retails for only PhP 5,990.




Brand Ambassador

The S Q27 Duo was recently introduced to the market by models sashaying down the Fashion Walk of Greenbelt 5, Ayala Center, Makati. The S Q27 Duo blended right in with the shimmering creations by top designers Chris Diaz, Francis Libiran, Louis Claparols, Noel Crisostomo, Joey Samson, Joel Escober, and Randy Ortiz.

Also welcomed on the same evening was the brand ambassador of My|Phone. Smart, sexy, and very proud of her Filipino roots, Anne Curtis is the quintessential user of S Q27 Duo.

Cory Scholarship Program

My|Phone values the role of women in society and recognizes the potential of young, dynamic and independent ladies who may play major roles in steering the country to success. With this, My|Phone ties up with the Ninoy Cory Aquino Foundation to lend support to its advocacy of nurturing little Corys through a scholarship program that will support the educational needs of chosen young Filipino women.

The CORY (Community of Responsible Youth) Scholarship Program reflects My|Phone’s belief in the ideals espoused by former president Cory Aquino and other great women leaders like her such Solid Group’s Mrs. Elena Lim. Through hard work, and a strong sense of purpose and determination, they have left a meaningful and lasting legacy. Also, the CORY Scholarship Program reinforces Jose Rizal’s vision of the youth being the future of this country.

My|Phone’s CSR effort is a powerful affirmation of the goal of bringing women to the forefront of all major arenas in life – from fashion and sports, to business and academics. It sustains the conviction that women can do anything, and with so much style at that!

About Solid Group Incorporated

Solid Group Incorporated has been in the retail industry for more than 50 years. Starting out as the exclusive distributor of Sony, Chairman Emeritus Mrs. Elena Lim has expanded the company into an empire, solely on the dream of making a difference in the Filipinos’ lives.

Now the second generation has taken over. Under the leadership of Mr. David S. Lim, eldest son of Mrs. Lim and president of the company, innovations have ensued. Among Solid Group’s biggest projects to date is the introduction of the very first dual active sim mobile phone in the country in 2006, an accomplishment for Filipinos, by Filipinos.

My|Phone – the first and only Filipino mobile phone brand that offers dual sim mobility – grew from a favor for friends to try out a local mobile phone brand in an attempt to join the playing field of established giants such as Nokia, Samsung, and Motorola. Four years down the line, My|Phone has proven to be a definitive contender in the Philippine mobile phone landscape, currently averaging sales of 28,000 to 33,000 units per month. The response has driven My|Phone to continuously strive to develop better phones at much affordable prices.

No doubt a revolutionary mobile handset provider, My|Phone is the first and leading Filipino mobile phone manufacturer in the Philippines and My|Phone is the first mobile phone provider with customized applications and content tagged as "Pinoy Phone", a software exclusively created for MyPhone with a gamut of data such as recipes, jokes, and even prayers.