Fashion and tech collide this October in HWM Philippines

By Lionell Go Macahilig - on 09 Oct 2017, 11:21am

bags, smartphone, tablet, laptop, fitness trackers, smartwatches, digital printing, epson, avel bacudio, john herrera, electrolux

Gone are the days when technology and fashion were considered as two unrelated concepts. Either by mere observation or intensive information gathering, one can easily say that the two have become interrelated, and technology is driving the future of fashion, just as how technology is affecting the several other facets of our lives. One basic manifestation of this is seen in bags. Today, bags, especially those that are intended for work or school, are expected to have compartments that are dedicated to protect your smartphone, tablet, or laptop from bumps and scratches.

Speaking of these mobile devices, their looks have continued to improve every year, and they are now expected to complement your style while keeping functionality in mind. The continuing miniaturization of hardware components, and the need for staying healthy as well as always connected to the Internet and social media contributed to the emergence of wearable devices such as fitness trackers and smartwatches.

Digital printing technology has also found its way to the atelier of fashion designers. Epson, for example, has made collaborations with Filipino designers like Avel Bacudio and, more recently, John Herrera, to demonstrate the practical application of digital printing technology on various fabrics, resulting in award-winning creations. Home appliance makers, like Electrolux, have been continuously developing washing machines that can help consumers in keeping their clothes clean and even look newer, in spite of repeated washing. More details of these examples that we gave are discussed in the following pages of this issue of HWM Philippines.

We wish you an enjoyable and enriching reading experience!


Lionell Go Macahilig

Lionell Go Macahilig / Group Editor

Building on the learnings that he earned from the academe and his almost three-year professional experience in the outsourcing industry, Lionell joined HardwareZone Philippines in 2007. In his free time, he runs his PC shop and reads various articles online. He also likes cats and jogging.