Event Coverage

Canon Holds "PIXMAzing Race" in Corregidor Island, Outs New PIXMA Printers

By Katrina Canlas - 18 Feb 2013

Canon Holds "PIXMAzing Race" in Corregidor Island, Outs New PIXMA Printers

The PIXMAzing Race

One of the trams used by elite Canon dealers and media participants to tour around Corregidor Island.

Last February 16, 2013, Canon held its first-ever "PIXMAzing Race", a game similar to "Amazing Race", in Corregidor Island. Several VIP Canon dealers and media partners including the HWM team participated on this event, which was a day that began with a game of speed and strategy then later on a tour filled with historical insights about Corregidor and World War II. This event also served as a venue for the sneak preview of the new lineup of Canon PIXMA all-in-one office printers for 2013.

Clues and obstacles done to complete the Canon Pixmazing Race.

Gracing the event were Mr. Bong Serevo, Vice President of Canon Marketing Philippines, and Ms. Jill Santiago, Senior Marketing and Service Manager of Canon Marketing Philippines. Both were present to introduce the new Canon PIXMA printers and to award the winners of the PIXMAzing Race prior to the island tour.

Bong Serevo, Vice-President of Canon Marketing Philippines.

Jill Santiago, Senior Marketing and Service Manager of Canon Marketing Philippines.

The New Canon PIXMA Office Printers for 2013

The fresh lineup of Canon PIXMA multi-functional printers present during the PIXMAzing Race include the MX927, MX527, MX457, MX397, and Ink Efficient E610. These printers does not only allow printing, copying, scanning, and sending fax messages, but also other printing solutions that will satisfy the specific needs of any productive home office.

A booth was set up during the event to showcase the new lineup of Canon PIXMA printers.

The most expensive in this lineup is the Canon PIXMA MX927. With an SRP of PhP 12,995, it offers a slew of features aside from the usual print, scan, copy, and fax capabilities. It sports a wireless printing capability through Wi-Fi and offers utmost efficiency since it can print up to 35 sheets at a time and can scan and copy both sides of the documents with auto-duplex capability. It also offers a unique feature called Double Front Paper Cassette where users can load two different sizes of paper at the same time without adjusting the printing properties.

Canon PIXMA MX927 offers features such as print, scan, copy, and fax. It can also perform these via Wi-Fi. SRP is PhP12,995.

On the more affordable side of the spectrum, the Canon PIXMA MX397 offers the basics of a printer - print, scan, copy, and fax. It has an SRP of PhP 4,995, which can be ideal for small home offices or budding small businesses.

At the more affordable price range, the MX397 offers print, scan, copy, and fax. It has an SRP of PhP 4,995.

The Canon PIXMA MX527 and MX457 provide printing, scanning, copying, and fax messaging features. Both also offer wireless printing via Wi-Fi. The main difference between the two is that the MX527 can directly connect to various printing options such as PIXMA Cloud Link, which gives greater flexibility when printing, while the MX457 cannot. The MX527 has an SRP of PhP 7,995 and the MX457 is available at PhP 5,995.

The Canon PIXMA Ink Efficient E610 can print up to 800 pages per black cartridge and 400 per colored cartridge, which means it requires much less cartridge replacements than a lower-capacity printer.  It sports a FastFront design feature to make ink cartridge replacement more convenient. This feature puts the ink tank at the front panel of the printer for easier access. The Ink Efficient E610 has an SRP of PhP 5,995.

For more information on the new products of Canon PIXMA, visit www.canon.com.ph or www.facebook.com/canonpixma.ph.