Huawei proves that its actual users are the brand's real ambassadors
Huawei Philippines capped an immensely successful year with a party attended by media friends, business partners, VIPs, and a group of loyal fans at Ibiza Beach Club before the year ended.
Dubbed as The One Huawei Philippines Christmas Party, the event served as a huge thank-you note to the massive consumer base that helped propel the international smartphone brand to incredible heights for the past 12 months.
The fan community, known as One Huawei Community, started out by gathering fellow Huawei fans and users who then share tips and tricks to each other as well as answering FAQs between them, according to founders and community moderators Cocco de Leon and Rye de Jesus. The group also served as a forum to share user feedback, experience, and awesome photos taken with Huawei phones.
In addition, according to its founders, the community does its best to promote One Huawei as a place that offers friendly support and insights on all latest Huawei products, as well as helping convert curious people into new users.
Aside from these objectives, the One Huawei community has held multiple workshops and photo walks with both old and new members. As a result, attendance to these activities has grown from ten people in the first photo walk to about 40 in the latest one, proving the popularity of the mobile phone brand among Filipino users.
Huawei Consumer Business Group Philippines has the fan group’s efforts in appreciating of their role in expanding awareness, labeling them as the new brand ambassadors.
“One of Huawei’s core values has always been developing innovative products that suits and enhances user lifestyles, which our brand always reflects through constant communication with our user base,” said Alex Lin, President of the Huawei Consumer Business Group, South Pacific Region. “The One Huawei Philippines Christmas Party is one way of giving back to our loyal customer base, as we are incredibly thankful to them for helping Huawei achieve such heights this year through their support and feedback.”
This milestone proved the love for Huawei devices is evident not only through tremendous sales and glowing reviews, but also on how it takes shape and connects different people through their shared interest in smart, purposeful, and class-leading technology.