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Microsoft Philippines Kickstarts a Week-Long 'We Speak Code' Campaign
By Maria Kriezl Manalastas - on 23 Apr 2014, 6:02pm

Microsoft Philippines kick starts a week-long “We Speak Code” campaign

(From left to right) Joben Rara (technology evangelist), Unyx Sta. Ana (CEO of Orchestrack, a Microsoft BizSpark Plus Startup), Sheryl De Luna (Marketing Communications Manager of Microsoft Philippines), and Alvin Gendrano (Director for the Developer and Platform Group for Microsoft Philippines) 

Microsoft Philippines launched a week-long campaign celebrated throughout Asia Pacific in collaboration with Code.org, a non-profit organization dedicated to expanding participation in Computer Science education. The campaign called “We Speak Code” targets the younger generation’s innate love of gadgets and apps that will enhance their skills in coding for future generation of Filipino IT programmers and developers.

Unemployment remains a major challenge in Southeast Asia, and is expected to reach 12.8 percent by 2018, according to a report by the International Youth Foundation (IYF) last year.

“Having basic coding skills does not only expand to employment options, it also presents entrepreneurial opportunities for many. With knowledge and understanding of coding, there are endless innovative business ideas to come up with and you would know how to turn them to reality,” shared Unyx Sta. Ana, CEO of Orchestrack, a Microsoft BizSpark Plus Startup.

From the 21st of April, Microsoft provides tutorials and lessons on its website, a range of activities and events across the region with the local partners, and supporting Code.org’s petition for every student to have the opportunity to learn computer science in every school. Several Filipino personalities have already expressed their support for the campaign, which include style-icon Laureen Uy, musician Christian Bautista, and Senator Francis “Chiz” Escudero.