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Philips innovates maternal healthcare solutions with MOM for Moms

By Jonnah Pante - on 1 Dec 2017, 10:01am

Philips innovates maternal healthcare solutions with MOM for Moms

In its bid to provide solutions to the growing number of maternal death in the Philippines, Philips has introduced a holistic and innovative solution called the MOM for Moms.

Philips executives, VIP guests, and MOM for Moms celebrity ambassadors pose for a photo after the ceremonial signing of the MOM for Moms shirt as a symbol of their support for the campaign.

MOM which stands for Mobile Obstetrical Monitoring is a software solution that allows midwives, health workers, and ObGyns conveniently and remotely assess the health condition of expectant mothers and pregnant women. The said application will also allow community healthcare workers to perform antenatal risk stratification, receive diagnostic assistance, and monitor a patient’s progress via mobile devices to enhance maternal care and services even for expectant mothers in remote areas.

The Philippines is only the second country to have the MOM for Moms campaign implemented, next to Indonesia.

Philips Philippines Country Manager Urasinee Patasongkram

In a statement during the MOM for Moms launch in Makati City, Philips Philippines Country Manager Urasinee Patasongkram shared that the campaign is intended to raise awareness on how mobile technology can help in addressing the root causes of maternal mortality in the country.

“Ultimately, we aim to empower Filipino moms to stay healthy during pregnancy,” Patansongkram mentioned. “With this campaign, Philips supports Filipino moms by providing opportunities for them to be healthier and more confident throughout their pregnancy while increasing access to quality maternal health care for all,” she added.