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Sony launches new line of BRAVIA 4K Ultra HD TVs

By Katrina Canlas - on 25 Jul 2014, 11:07am

Sony launches new line of BRAVIA 4K Ultra HD TVs

 Nobuyoshi Otake, President and Managing Director of Sony Philippines, during the opening remarks of the Sony Bravia 4K TVs launch.

Sony Philippines launched its newest line of BRAVIA 4K TVs that aims to provide the most immersive and high resolution cinematic experience.

“For years, Sony has continuously worked to provide the most immersive home entertainment experience for its customers. With 4K’s promise of clearer and sharper picture quality, we guarantee that our TVs depict images in such amazing detail, making them seem close to reality. We aspire to change the way people watch television and elevate the home entertainment experience,” said Nobuyoshi Otake, President and Managing Director, Sony Philippines.

Sony is bringing to the market its X9000B Series available in an 85-inch screen size and its X8500B Series available in 70-inch, 65-inch, 55-inch and 49-inch screen sizes. All are capable to deliver the highest picture quality.

Sony presented its new BRAVIA 4K TV series through a live visual symphony in partnership with Sonata Strings and esteemed filmmakers / directors from the local film industry. Sony presented videos that portrayed the most mundane aspects of life in crisp, beautiful detail, using the capabilities of 4K technology.

The new BRAVIA 4K TVs are equipped the 4K X-Reality PRO processing engine that analyzes and processes every image to refine color, clarity and detail for a beautifully natural picture. Additionally, viewers are treated with TRILUMINOS Display technology that creates incredibly true, natural shades of colors. Images are presented in rich, authentic colors with subtle tones all the while replicating natural and bold colors including hard-to-reproduce reds, aqua blues, and emerald greens. By assimilating QD Vision’s Colour IQ optical component with Sony’s unique display technologies, these televisions achieve significantly wide color range and provide a far more natural and brilliant viewing experience with a heightened sense of depth.

Sony also features its exclusive X-tended Dynamic Range PRO technology that utilizes a full array of local dimming that produces contrast beyond comparison and a widening dynamic range. Bright whites and dark blacks are controlled with fine detail.

Another unique quality from Sony’s lineup is its promise of big and powerful sound with the use of its ClearAudio+ technology, which combines a variety of Sony’s unique audio digital processing technologies to produce high-quality sound. Some of the new TVs also have Long Duct Speakers that provide richer sounds with solid bass audio for your total entertainment. Others, meanwhile, are equipped with the Bass Reflex Box Speaker that provides a more intense and focused sound, enabling users to hear every detail clearly.

Get to share your memorable moments as Sony also offers Social Viewing capabilities that integrate uninterrupted video-conferencing as the technology eliminates echoes to ensure clear conversations, as well as provide you the opportunity to view live tweets and share moments with friends via Skype, all happening simultaneously while watching on a Sony TV. To complete the experience, the X series TVs also offer its One-Flick Remote feature that can instantly pull up a short cut menu that lets users navigate their favorite TV channels, networked photos and online videos from YouTube, Crackle, and Video Unlimited. This is Sony’s answer to stress-free selection of your favorite channels.

Series X9500B X8500B X8500B
Screen Size  85-inch  70-inch 65-, 55-, 49-inch 
Display Resolution  4K  4K  4K 
Color Technology  X-tended Dynamic Range Pro     
Picture Engine 4K X-Reality PRO 4K X-Reality PRO 4K X-Reality PRO
Motionflow TM XR Motionflow 960 Motionflow 240 Motionflow 240
3D Technology  Active Active  Passive 
Speaker Type  Long Duct Speaker Long Duct Speaker Bass Reflex Box Speaker
Audio Technology  Clear Audio + Clear Audio + Clear Audio +
Audio Output  2.2 ch, 10W+ 10W+ 10W+ 10W 2.2 ch, 10W+ 10W 2.2 ch, 10W+ 10W
Availability  October August

August - 65-, 55-inch

September - 49-inch

Don’t miss out on this experience as the new Bravia 4K line will be made available in Sony Centres and Authorized Dealers beginning this August. For more information visit, like, or follow @SonyPHinc.