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Vivo APEX FullView concept smartphone: The things you need to know

By Lionell Go Macahilig - on 2 Mar 2018, 10:52am

Vivo APEX FullView concept smartphone: The things you need to know

vivo, apex, fullview, in-display, fingerprint scanning, oled, screen soundcasting, smartphone, dac, technology, elevating front camera, mwc 2018

Setting a new benchmark for future smartphone designs, Vivo recently revealed its new APEX FullView concept smartphone. APEX features the world's highest screen-to-body ratio and Vivo's innovative Half-Screen In-Display Fingerprint Scanning Technology, building on the success of industry's first mass-produced In-Display Fingerprint Scanning Smartphone X20 Plus UD.

A truly bezel-less experience

The new APEX features top and side bezels of 1.8mm, the thinnest in the industry, with a 4.3mm bottom bezel. With the bezel reaching 1.8mm, the screen-to-body ratio exceeds 98%, resulting in a truly bezel-less experience. This feat is achieved by taking advantage of OLED technology and microchips mounted straight to the flexible circuit board.

Screen SoundCasting Technology

Another new feature that comes along with APEX is Screen SoundCasting Technology which sends vibrations through the display, doubling the FullView Display as a speaker and eliminating the need for a separate loudspeaker. Screen SoundCasting Technology conserves power, reduces sound leakage, and optimizes low to high pitch sound. Screen SoundCasting Technology is backed by APEX's new System in Package (SIP) technology wherein the DAC and three operational amplifiers are integrated together, which also helps in reducing the need for circuit board space by nearly 60% compared to the preceding Xplay6.

8-megapixel Elevating Front Camera

The last but not the least, Vivo's APEX also features an 8-megapixel Elevating Front Camera, wherein the camera seamlessly rises in 0.8 seconds when it is required and retracts after use. Together with the hidden proximity sensor and ambient light sensor, the setup eliminates the space taken up by conventional front cameras.

"APEX is an iteration of our constant pursuit of setting new industry standards and to deliver the ultimate mobile experience," Alex Feng, Senior Vice President of Vivo said. "From breakthroughs in audio, photography to In-Display Fingerprint Scanning Technology, Vivo has remained committed to realizing our vision for future smartphones. What we showcase in this concept phone is only a fraction of our innovation pipeline. We will continue to explore all possibilities to bring the best possible experiences to our consumers."